Making it easier to grow your law firm


This section covers succession, specialisation, mergers, selling a law firm, becoming a partner, and business structure

How to plan and execute the process of starting up a new legal practice that is compliant and financially healthy

How to set up your firm’s systems to provide the information that enables you to improve profitability and cashflow

How to avoid professional negligence claims, with examples of common problems and suggested solutions. Plus FAQs on PII

This section only covers SRA Accounts Rules and GDPR at the moment. Compliance for start-ups is covered in the Starting up...

How to protect your law firm from cyber attacks. What steps to take if your systems are hacked

How to recruit and retain a team that is both happy and highly effective, dealing with the HR issues along the way

In marketing, like anything, you need to get the basics right. Otherwise the time and money you invest in marketing will be wasted

How to win new clients, make the most of existing relationships, encourage referrals and generate new leads

How to approach creating a law firm website that works, from agreeing your objectives to making sure you get the results you want

Why lawyers need to know about social media, how to make the most of the opportunities and how to avoid potential pitfalls

How to use PR to build your firm’s reputation; and how to create cost-effective advertising – traditional and online – that delivers results

18 law firm tasks that AI could transform

Image of a book with 'Legal Trends Report' written on it
When it comes to AI, law firms don't need to be told that it is a game changer. What they want to know is how it is going to change everything. Which is why page 99 of Clio's 2023 Legal Trends Report was such a nice surprise, writes Rory MccGwire, the founder and editor of Law Firm Ambition, in this short blog.


The Clio research diligently covers all sort of questions around the attitudes of both law firm employees and clients when it comes to law firms using AI. For example, lawyers are more wary of the ethical and client-trust issues than the clients themselves.

But on page 99, they reveal the answer to this key survey question: "What 18 tasks do law firms want AI to help with?

The answer was, in order of preference:

1. Finding, storing documents.

2. Calendar scheduling.

3. Getting documents signed.

4. Tracking billable hours.

5. Drafting documents.

6. Collecting payments.

7. Tracking expenses.

8. Online marketing (SEO, ads, social).

9. Legal research.

10. Tracking revenue.

11. Client intake.

12. Discovery for litigation.

13. Managing client communications.

14. General accounting.

15. Court filings.

16. Responding to client emails, calls, texts.

17. Paying employees.

18. Trust accounting.

The research was done on North American law firms, but it provides a useful insight into how AI might also be used in the UK and across the world. As this recent short video from Google shows, AI is racing forwards: Introducing Gemini, our largest and most capable AI model.

The CEO of Clio is hosting what should be an interesting webinar on AI for the legal sector on Wednesday 13 December. Here are the details if you would like to attend: The AI-Forward Law Firm: A Conversation on What’s Next for Legal.


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