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Strategy

This section covers succession, specialisation, mergers, selling a law firm, becoming a partner, and business structure

Starting up

How to plan and execute the process of starting up a new legal practice that is compliant and financially healthy

Finance and accounting

This section covers finance, cash flow management, accounting and audit issues, cashiering, tax, pensions, MI, lock-up, mergers, legal costs...

Avoiding claims. Insurance

How to avoid professional negligence claims, with examples of common problems and suggested solutions. Plus FAQs on PII

Compliance

This section only covers SRA Accounts Rules and GDPR at the moment. Compliance for start-ups is covered in the Starting up...

Cyber security

How to protect your law firm from cyber attacks. What steps to take if your systems are hacked

Managing people

How to recruit and retain a team that is both happy and highly effective, dealing with the HR issues along the way

Marketing basics

In marketing, like anything, you need to get the basics right. Otherwise the time and money you invest in marketing will be wasted

Winning more clients

How to win new clients, make the most of existing relationships, encourage referrals and generate new leads

Your website

How to approach creating a law firm website that works, from agreeing your objectives to making sure you get the results you want

Social media

Why lawyers need to know about social media, how to make the most of the opportunities and how to avoid potential pitfalls

PR and advertising

How to use PR to build your firm’s reputation; and how to create cost-effective advertising – traditional and online – that delivers results

Competing effectively in the legal sector

Image of looking through hexagonal windows towards mountainsConference – Tuesday, 17 June 2025

(9am-6.30pm)

On 17 June we will hold our third annual in-person Law Firm Ambition conference, on the theme of ‘Competing effectively in the legal sector’.

This one-day event beside London’s Regent's Park features a host of great speakers, with the same pace and quality that has made our webinars so popular. It will be interactive, challenging and extremely informative.

Note: We have moved to a larger venue this year (see below), just 500m away from last year's venue.

 

‘Competing effectively in the legal sector’

 

Programme:

 

Morning session

09.00 Arrival and refreshments

09.30 Welcome

09.40 Will it make the boat go faster?
Ben Hunt-Davis, Olympic gold-medal rower

10.25 The changing competitive landscape
Andrew Hedley, Hedley Consulting

10.50 What our exhibitors can do for your firm (Group 1)

11.00 Refreshments

11.30 Competing with others for new business
Natalie Rogers, Scala; Victoria Moffat, LexRex, Ben Trott, Marketing Lawyers

12.00 Managing partner secrets
Victoria Davey, Gordons; Chris Allen, Blacks; Duncan Jackson, Buckles.

12.45 What our exhibitors can do for your firm (Group 2)

12.55 Lunch

 

Afternoon session

13.55 Niches and other business development breakthroughs
Bernard Savage, Size 10½ Boots

14.20 Break out sessions:

  • Bringing out the best in your team, with Lynda Shaw, neuroscientist
  • Maximising client value: Practical cross-selling strategies, with Lara Squires, Consortium, and Neil Sevitt, Armstrong Watson
  • Current use of AI in law firms, with Matthew Riches, Baskerville Drummond, and others

15.05 Refreshments

15.35 Break out sessions:

16.20 Prize awarding

16.25 Be confident, be bold
Dan Warburton, speaker/author/coach

16.50 Closing remarks

17.00 Drinks reception and exhibition

18.30 Close

 

Location (new venue):

Royal College of Physicians

11 St Andrews Place
Regent’s Park
London
NW1 4LE

Map
 

Pricing and registration:

Delegate rate: law firms

From 1st April all tickets are priced at £295 + VAT.

Delegate rate: non-law firms

All tickets are priced at £295 + VAT.
 

Click here to register.

 

Sponsorship and exhibitors:

Click here to download the sponsorship and exhibitor information.