Key legal market trends. How to position and promote your law firm, practical partnership issues to take into account
How to approach winning new clients, making the most of existing relationships, encouraging referrals and generating new leads
How to approach creating a law firm website that works, from agreeing your objectives to making sure you get the results you want
Why lawyers need to know about social media, how to make the most of the opportunities and how to avoid potential pitfalls
How to use PR to build your firm’s reputation: working with the media and getting involved with the communities that matter to you
How traditional and online advertising can work for your law firm, and how to create cost-effective advertising that delivers results
As Sales & Marketing Director at Reflect Digital, Paul leads the marketing strategy and business development for the agency. He also uses his significant SEO expertise to increase brand visibility for clients within the legal industry.
Paul is experienced in generating quality leads and sales in order to maximise ROI on marketing spend. He uses open, honest communication and ‘plain speak’ to help law firms understand and optimise results from organic search and PPC campaigns. You can learn more about Paul here.
Reflect Digital are digital marketing and website specialists for the legal sector, designing and delivering effective yet affordable digital marketing solutions, which enhance engagement, attract sales and support business growth.
Key services include:
- Websites for law firms
- Search Engine Optimisation (SEO)
- Pay Per Click advertising
- Branding and design services
- Digital marketing and analytics training
Reflect Digital are a multi award winning agency, being recognised for success in the legal industry by winning Best Professional Services SEO campaign at the Drum Search Awards in 2016 and also being shortlisted again in 2017 for another law firm. Reflect Digital were also shortlisted for the Working in Partnership Award at the Solicitors Journal annual awards 2017 and were finalists in the Marketing Innovation category at the LegalEx Awards 2017 for the development of Scoop CMS, a website content management system developed for law firms. Visit the Reflect Digital website for more information.