In marketing, like anything, you need to get the basics right. Otherwise the time and money you invest in marketing will be wasted
How to approach winning new clients, making the most of existing relationships, encouraging referrals and generating new leads
How to approach creating a law firm website that works, from agreeing your objectives to making sure you get the results you want
Why lawyers need to know about social media, how to make the most of the opportunities and how to avoid potential pitfalls
How to use PR to build your firm’s reputation; and how to create cost-effective advertising – traditional and online – that delivers results
How to protect your law firm from cyber attacks. What steps to take if your systems are hacked
How to set up your firm’s systems to provide the information that enables you to improve profitability and cashflow.
This is a new section and only covers GDPR at the moment. More articles will follow.
So far this section covers six key topics: succession, specialisation, mergers, selling a law firm, recruitment and talent retention, and business structure.
Qualifying as a barrister in 2003, Orlagh ran her own legal practice for over 12 years, representing clients in almost two thousand court cases. She then started a legal technology company, developing the first mobile practice management platform for barristers, Briefed, as featured in the Apple iTunes store and Forbes magazine.
In 2013, building on her legal and technological expertise, Orlagh created a series of Masterclasses in Data Protection, delivering these in person and online throughout the U.K. and Ireland.
This led to the creation of Briefed’s unique portfolio of specialised GDPR training and consultancy.
A much sought after public speaker, trainer and workshop leader, Orlagh’s ability to interpret how GDPR legislation impacts on legal professionals has led to Briefed partnering with a number of Law Societies and Bar Councils throughout the UK providing GDPR training and compliance services.