Practical advice on growing your law firm, from Travelers and other expert suppliers to law firms. Watch this new site grow.

Key legal market trends. How to position and promote your law firm, practical partnership issues to take into account

How to approach winning new clients, making the most of existing relationships, encouraging referrals and generating new leads

How to approach creating a law firm website that works, from agreeing your objectives to making sure you get the results you want

Why lawyers need to know about social media, how to make the most of the opportunities and how to avoid potential pitfalls


How to use PR to build your firm’s reputation: working with the media and getting involved with the communities that matter to you 

How traditional and online advertising can work for your law firm, and how to create cost-effective advertising that delivers results

This is a new section and only covers GDPR at the moment. More articles will follow.

This is a new section with seven articles at the moment. (Topics like finance and HR will have their own sections once we publish more articles on them.)

jamesfaulkner's picture
James Faulkner
Head of PPC
02392 830281

James has led Vertical Leap’s PPC team since early 2012. He has a wealth of experience, having managed PPC campaigns across all markets and platforms for more than 10 years.

An ecommerce specialist, he loves the data driven nature of PPC. After achieving a BEng degree in Mechanical Engineering at university, he applied his strong problem-solving and mathematical skillset to paid advertising, where he analyses and optimises the complexities of click and conversion data.

James quickly identifies and solves the hurdles surrounding any PPC campaign to ensure quick wins, successful results and ongoing ROI.

Vertical Leap

Vertical Leap was founded as an SEO agency in Portsmouth in 2001. It gradually added specialist teams to offer PPC, content marketing, social,PR and design, and now has over 50 employees and a second office in London. The focus on data and results and the principle of giving clients complete visibility of their campaigns remains at the heart of the company’s values.

Twitter: @VerticalLeap

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